Holden is slowly fading from the Australian automotive landscape, at least in an official capacity. General Motors has slowly but surely been replacing Holden dealerships with its new GM Specialty Vehicles (GMSV) and on the racetrack the Commodore will be replaced by the Chevrolet Camaro.
Which raises the question - should GM have made the decision sooner? In hindsight Holden seemed doomed since the earliest days of the VE Commodore, when sales of large sedans went into terminal decline just as the brand invested a reported $1 billion into the new model.
GMSV has arrived to effectively replace Holden, but it only sells the Chevrolet Corvette C8 and Chevrolet Silverado. If GM had acted quicker, perhaps Holden Special Vehicle’s short-lived Camaro project could have been saved and the future of Supercars racing would look the same, but have a very different reality.
You have reached an article available exclusively to Premium members.
JOIN FROM AS LITTLE AS $6.66 A MONTH* FOR INSTANT ACCESS.
Already a member? Log in
* Billed annually at $79.90
.jpg&q=70&h=226&w=176&c=1&s=1)
